Economy

Why possesses The Economist changed its own typeface?

.YOU MAY not understand it, yet different fonts bring about various emotions. Serif font styles, along with little movements by the end of characters, are usually found in publications as well as papers. They appear dependable and reliable. Sans serif typefaces, which are plain, can seem present day and also laid-back. Visual congruity gives viewers a feeling that they know where they stand up it aids to develop leave. When it comes to The Financial expert, it establishes the tone for our writing.